CURRENT AFFAIRS & CASES
Current company information at a glance.
In this overview we keep you informed about our current projects, activities and more.
Providing impetus for the future - BFV and SLC Management GmbH continue their long-standing collaboration
As Germany's largest regional football association, the Bavarian Football Association (BFV) aims to be one of the most modern associations. In doing so, it is crucial to actively involve the football base in the comprehensive modernisation process. The BFV and SLC Management will therefore continue their long-standing collaboration with the BFV survey tool in the future.
Mehr...DFB and SLC Management GmbH continue their cooperation with the Amateur Football Barometer
The German Football Association (DFB) and SLC Management GmbH are continuing their successful cooperation with the "Amateur Football Barometer" survey and participation tool and SLC will therefore remain a cooperation partner of the DFB in the field of association surveys and fact-based consulting in the future.
Mehr...VfL Bochum 1848 and SLC Management extend cooperation
Sustainability in all areas is the goal and a central focus of VfL Bochum 1848. This also applies to club management and partnerships: By continuing its cooperation with SLC Management GmbH as a partner for fact-based consulting with a focus on sustainability, VfL is taking decisive measures for the future.
Mehr...Borussia Dortmund and SLC Management enter the next season
Borussia Dortmund and SLC Management GmbH are continuing their successful, long-standing collaboration and are entering the next season together.
Mehr...#SforSports - SLC projects at a glance
The "S" in "SLC Management" stands for Sport // It's a wrap!
Did you know? SLC has already completed projects in around a quarter of this year's Olympic disciplines!
We used the 2024 Olympic Games in Paris to give you an overview of our non-football projects on LinkedIn - we even dug deep into the archives for some of them. You can find a summary of this LinkedIn series in this blog post.
MUST-HAVE progress study for jersey sleeve sponsors! The jersey sleeve study Ed.7 by SLC - now available in the Insight Store!
The 7th edition of the Shirt Sleeve Study by SLC provides clubs and sponsors with valuable insights into how to make the most of the potential of shirt sleeve sponsorship. The generally high and constant acceptance of sponsorship, the low disruption factor among fans and the influence of sponsors' involvement on fans' purchasing behavior are just some of the many key findings of this study. These and many other findings of the study support jersey sleeve sponsors or companies that would like to become jersey sleeve sponsors in making the right decision regarding the right commitment and optimal activation.
DECODING THE #POPULARITYDNA - POPULARITY STUDY FOR THE BUNDESLIGA 2023
"Because a like doesn't make you popular"
- Study reveals parameters for economic success and popularity of a club
- High budget and sporting success not necessarily responsible for popularity
- Attractiveness, platform quality, value and popularity of the club as influencing factors in sponsor commitment
DECODING THE #POPULARITYDNA - POPULARITY STUDY 2022 ON THE FUSSBALL BUNDESLIGA
Tracking the DNA - popularity from a unique perspective
- Which Bundesliga soccer club is the most popular and why?
- What makes a club popular in the first place?
- How do the 18 clubs in the 2021/22 Bundesliga season perform in terms of these criteria?
SLC Management cooperates with Sport 1 and Fever Pit'ch
Pit Gottschalk, Managing Director of Sport 1 and initiator of the sports newsletter Fever Pit'ch, has entered into a cooperation with the consulting and market research company SLC Management GmbH, Nuremberg, to enrich and substantiate the reporting with serious and valid market and opinion research data.
Mehr...Borussia Dortmund extends successful cooperation with SLC into eleventh year!
Borussia Dortmund and SLC Management look back on more than ten years of successful cooperation. This especially in the area of fact-based consulting through the unique Club-Information-System CIS©. This system supports Borussia Dortmund in strategic and operational decisions based on representative data and advisory.
Carsten Cramer, Managing Director BVB, comments:
„Throughout our cooperation with SLC Management, focusing on the SLC market-research based Club-Information-System, we have known SLC Management, as a competent and reliable partner.”
Advantage through value studies: Always one step ahead with the sustainability study and the expert opinion on regional economic effects
Based on these challenges for professional clubs, SLC Management GmbH, under the scientific direction of Prof. Dr. Alfons Madeja, has launched the #WerteStudien initiative in order to be able to offer you customized analyses and solutions around the topic of "values" of professional clubs within a very short time.
DECODING THE #POPULARITYDNA - POPULARITY STUDY 2021 ON THE SOCCER BUNDESLIGA
Which club in the Bundesliga is the most popular and why? Which criteria are decisive? How do the 18 clubs in the 2020/21 Bundesliga season perform in terms of these criteria? These questions are answered by SLC Management's 2021 popularity study under the impression of the Corona Pandemic. The result is a holistic analysis of the popularity construct that is relevant for the entire soccer market.
Mehr...Fan Opinion on the UEFA Nations League 2020/21
On Thursday, September 3, 2020, the UEFA Nations League will enter its second season after making its debut in 2018. The tournament, in which all 55 UEFA member associations participate, has been providing an additional qualification path since 2018, in addition to the qualifying tournaments for the major international tournaments.
Mehr...Fans advocate restricted return to the stadiums
In a representative survey, we asked more than 5,000 Bundesliga fans about spectators at major events and the start of European club competitions, among other things. In Germany, all major events are prohibited until at least August 31. According to the decision of the Federal Government on June 17, events where contact tracking and compliance with hygiene regulations is not possible should not even take place until at least the end of October 2020. For this reason, the German professional leagues are currently working on concepts that should enable spectators to return soon.
Mehr...Marketing - especially important in the crisis
The current crisis holds great risks for many companies. In this respect, many companies are making cuts and pursuing a cost-cutting strategy. The question arises, however, whether the red pencil should also be applied to marketing, especially in view of the fact that attractiveness and marketing measures can save the survival and future of a company.
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