CURRENT AFFAIRS & CASES
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SLC data on DFB's "Die Mannschaft" brand claim makes big media waves
Since the claim was introduced in 2015, SLC Management has been investigating its acceptance with representative surveys of around 5,300 supporters and customers of the German Soccer League. The publication of the progress study with comments by Prof. Dr. Alfons Madeja in the "Frankfurter Allgemeine Zeitung" newspaper is making big waves in the media throughout Germany. Madeja concludes from the representative surveys that "Die Mannschaft" must be regarded as a "failure" according to objective criteria.
Mehr...SLC provides important sentiment for UEFA EURO in Munich on opening stadiums to fans
SLC Management GmbH stands for data and fact-based consulting in the sports environment. With the latest project, SLC was able to make a decisive contribution to ensuring that spectators will be in the stadium for the EURO 2020 matches played in Munich, thanks to the excellent cooperation with the Bavarian Football Association.
Mehr...Adidas, Nike und der DFB: Die Ausrüster-Frage.
Die SLC Management hat sich schon vor Bekanntwerden des Verhandlungsergebnisses intensiv mit der Thematik des Ausrüsters der Deutschen Fußball Nationalmannschaft beschäftigt. Heute wie damals gilt: Wenn es um "die Mannschaft" geht, gelten andere Regeln...
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